MailOptin Premium

Build forms around the signup

MailOptin Premium and Pro are paid WordPress editions for opt-in campaigns, user registration forms, and email newsletters. Use the drag-and-drop builder to create forms and newsletter templates. Display campaigns as lightbox or modal popups, before or after posts, in notification bars, slide-ins or scroll boxes, sidebar widgets, or embedded placements. Calls to action pair a targeted message with a button. Registration forms connect with the WordPress user system and can be embedded or shown in several of these placements.

MailOptin also connects with form add-ons such as Gravity Forms, Contact Form 7, WPForms, Formidable Forms, Forminator, Fluent Forms, Elementor forms, Ninja Forms, and WS Form to capture leads for email services and CRMs.

Target campaigns and set their response

Choose specific posts and pages for an opt-in form, then use show rules and triggers to control when it appears. Triggers can respond to page views, time on website, scroll depth, clicks, exit intent, referral source, device type, or ad-block detection. WooCommerce rules can use products in the cart, purchase history, cart item count or total, and customer spend.

After conversion, a form can close, close and reload the page, or redirect to a custom URL. Premium also allows a JavaScript action and lead data passed to a redirect URL. MailOptin includes honeypot spam protection; reCAPTCHA and Cloudflare Turnstile are available in the paid version. The opt-in forms are described as GDPR-compliant.

Premium features include content locking, which asks users for an email address to view the rest of an article, and A/B testing to compare opt-in campaign content. Campaigns can have start and end dates. Custom fields, analytics, custom CSS, display effects, and stored lead details such as referral source and conversion time provide further campaign controls.

Send post alerts, digests, and broadcasts

Automated newsletters can notify subscribers when a post is published, with categories or tags used to limit which posts are included. Email digests can collect published posts into daily, weekly, or monthly messages. You can set a newsletter to go out immediately after publication or after a delay, and send to registered users, users with selected roles, or audiences connected through supported services.

MailOptin integrates with email platforms including Mailchimp, Constant Contact, Campaign Monitor, Kit, ActiveCampaign, Klaviyo, Brevo, HubSpot, MailerLite, SendGrid, Mailjet, Sendy, Zoho Campaigns, and others. It also works with one-off broadcasts to registered users. The Pro version can send to audiences connected with MemberPress, LearnDash, Tutor LMS, Paid Memberships Pro, Restrict Content Pro, LifterLMS, Easy Digital Downloads, WooCommerce, WooCommerce Subscriptions, WooCommerce Memberships, and GiveWP. Available audiences depend on the connected service and selected edition.

Additional settings include an autoresponder for new subscribers, email notifications after a conversion, and saving leads to Facebook Custom Audiences. Install MailOptin on your WordPress website, build a form or newsletter, select its placement and targeting, connect an email service or WordPress audience, then configure conversion actions and any post notifications, digests, or broadcasts you need.