WP CTA Pro

Choose a CTA format

WP CTA Pro is a WordPress call-to-action builder for promoting offers, encouraging contact, capturing leads, and keeping messages visible. The Pro edition expands the sticky and tab CTA tools with more formats, targeting, animation, tracking, and styling options. Manage CTA content and show rules in the WordPress administration area without coding.

Create CTAs for e-commerce promotions, lead-generation campaigns, affiliate marketing, content promotion, newsletter signups, service call buttons, special offers, or discounts.

Floating buttons can direct users to call, contact, or take a custom action. Banner and announcement bars appear at the top or bottom of a website for promotions and notices. HTML and shortcode CTAs provide flexible content blocks within the available builder. A GDPR bar is available for consent and compliance notifications.

The underlying WP CTA tools also include sticky CTAs, which stay visible as visitors scroll, and tab CTAs, which expand when visitors interact with them. Pro adds the formats described above to the process of creating, customizing, targeting, and publishing individual elements.

Set where and when a CTA appears

Show a CTA on selected pages or posts, or across the website. Advanced targeting can use timing, scroll behavior, and visitor interaction to determine when it appears, helping place a message in a relevant context.

Customize and check the result

Use the interface to adjust colors, text, position, fonts, and other design elements. Entrance animations include slide and fade effects. Responsive design works with display on desktop, tablet, and mobile devices. A custom CSS editor is available for layouts that need more than the standard design controls.

Create unlimited CTAs for various pages, campaigns, or audiences. Development Mode lets you test CTAs before they go live. Click tracking and analytics help you review interactions; product information also lists A/B testing as a Pro capability. Priority support is included with the Pro upgrade.

Set up and publish

1. Install and activate the WP CTA add-on and its Pro edition.
2. From the WordPress dashboard, create a new CTA.
3. Choose a format, such as a floating button, banner, HTML or shortcode block, or GDPR bar.
4. Enter the content and adjust colors, fonts, position, and other design settings.
5. Set display conditions for pages, timing, scrolling, or user interaction.
6. Use Development Mode to test the CTA before publishing.
7. Publish it, then review the available click tracking and analytics.